We build experiences.
App development & web design studio in Singapore
iOS and Android apps, custom software and websites, built in Singapore.
60+ projects launchedsince 2021
What we build
App development, software and web design services
Custom websites, MVPs, end-to-end builds and care plans. Pick one, or let one crew run the whole flight.
See all services →- P-01
Apps
iOS, Android & web apps.
Native and cross-platform apps, from first MVP to App Store launch, plus custom business applications and the admin panels behind them.
- iOS & Android
- Cross-platform
- Business apps
- Store launch
- P-02
Software
Platforms, portals & LMS.
Portals, dashboards, learning platforms and operations systems that run your business, connected to the tools you already use.
- Portals & dashboards
- LMS
- Integrations & APIs
- AI automation
- P-03
Websites
Custom sites & WordPress.
Custom-built websites and WordPress sites: fast, mobile-first, built to rank and easy for your team to update.
- Custom websites
- WordPress
- Event & landing pages
- Redesigns
- P-04
UI/UX design
Research, flows & prototypes.
Research and clickable prototypes, tested with real users before any code is written, then a design system your developers can build from.
- User research
- Prototypes
- Design systems
- Motion & gamification
- P-05
E-commerce
Online stores & payments.
Shopify, WooCommerce or custom stores with checkout, payments, inventory and shipping built in.
- Shopify
- WooCommerce
- Custom checkout
- Inventory & shipping
- P-06
Care plans
Hosting, updates & support.
Hosting, security, updates and support long after launch, as a care plan or full takeover.
- Hosting & backups
- Updates & fixes
- Monitoring
- Monthly improvements
The mission
Custom app and software development that reaches launch
The difference isn't the size of the rocket. It's the precision of the build and the nerve of the crew.
Who we build for
App and website development for events, education, retail and growing businesses in Singapore
- 01
Events & ticketing
Event websites, RSVPs and ticketing that fill the hall.
→ - 02
Education & tuition
Learning apps and centre websites that parents and teachers trust.
→ - 03
Retail & e-commerce
Online stores with smooth checkout, payments and inventory built in.
→ - 04
Museums & attractions
Ticketing and visitor sites that bring people through the door.
→ - 05
Startups & MVPs
From first idea to the App Store, fast enough to test the market.
→ - 06
Businesses going digital
Portals, dashboards and internal tools that replace spreadsheets.
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Our work
Recent launches: apps, platforms and websites
- HallyuConEvents
- FitXpoFitness
- Not Another Pet FairPets
- HomeByHitcheedPlatform
- OTTO RistoranteRestaurant
- Pivot PhysicsEducation
Vol. 3 of Singapore’s Korean-wave festival: K-pop, beauty, fashion and dance masterclasses.
A two-day fitness bootcamp and wellness reset at ONE°15 Marina, Sentosa Cove.
A playful pet fair for owners and their pets, with adoption drives, pet yoga and free passes.
Interior designer meet-and-greets with RSVP, plus an AI listening tool that turns conversations into key points and emails participants.
Italian fine dining at Maxwell Chambers, with seasonal menus and online reservations.
A Singapore physics tuition centre with its own physics lab, for O-Level, A-Level and IP students.
Featured app Launching soon
EduSG: worksheet builder, marking and progress tracking for Singapore tuition centres
Run the centre
Classes, students and tutors in one dashboard, with attendance and fees at a glance.
Set the work
Build MOE-aligned worksheets from a question bank in minutes, then assign them to a class.
Mark it fast
Mark on screen with auto-scored questions, so tutors spend time teaching, not tallying.
Release to parents
Publish results and progress reports to parents in one tap, with trends over the term.
How we work
Our web design and app development process
- Websites4–6 weeks
- Online stores6–10 weeks
- Apps3–6 months
- Launchpad · 0 km01 / 04
Discovery
Your audience, your market and the one problem worth solving.
- Research
- Personas
- Problem statement
- Ascent · 100 km02 / 04
Strategy
Scope, flows and the metrics we’ll track.
- Roadmap
- Sitemap
- Timeline
- Max-Q · 250 km03 / 04
Design & build
Weekly sprints, with a working build you can tap through.
- Prototypes
- Design system
- Working builds
- Orbit · 400 km04 / 04
Launch & growth
Go-live or store submission, then steady improvement.
- Analytics
- Care plan
About us · Singapore
An app development and web design studio in Singapore
Small crew, serious thrust. We design and build apps, sites and software, then stay on call long after the countdown ends.
About The Pineapple →“We engaged Pineapple to design and develop the Pivot Physics website, and the experience has been excellent from start to finish.”
“Incredibly responsive and always quick to implement changes, even with last-minute requests and tight deadlines. Their turnaround time is impressive.”
“An exceptionally smooth experience from start to finish. Outstanding design talent, top-tier visuals, and always receptive to our feedback.”
FAQ
Frequently asked questions
Can you redesign or take over an existing website or app?
Yes. We work across platforms and frameworks, so we build on what you already have.
How long does it take to build a website or app?
Most websites take 4–6 weeks, online stores 6–10 weeks and apps 3–6 months.
Do you work with businesses outside Singapore?
Yes. Most clients are in Singapore, with others across Southeast Asia and the Middle East.
Do you offer website and app maintenance after launch?
Yes. Care plans cover hosting, updates and support, or choose full takeover and we run everything behind the scenes.
What platforms and technologies do you build on?
iOS and Android (native, Flutter or React Native), web apps, WordPress, Shopify and other CMS platforms.
Contact
Start your website or app project
Every launch starts with a coffee. Yours is on us.
thepineapplesg@gmail.com · Mon–Fri 10 am–6 pm